About Us
The Story of We.Fit
Built by Passion, Driven by Community
It all started with sweat, grit, and a shared love for fitness.
Belinda had a vision to create something beyond just a gym — a space where community thrives and fitness becomes a lifestyle. With support and help from Rafi, who had been part of the CrossFit scene in Wädenswil, the idea began to take shape.
Years of shared effort and passion led to an incredible opportunity — the chance to take over the very gym where it all started: CrossFit Wädenswil. Seizing the moment, Belinda stepped up and became one of the driving forces behind its transformation.
Fueled by the belief that fitness changes lives, she set her sights beyond one location. With Rafi’s continued support, she expanded the vision to Meilen, opening CrossFit Gold Coast and building a brand that’s about more than workouts — it’s about connection, growth, and community.
Who We Are
Behind the scenes, Belinda and Rafi lead the way – blending business, creativity, and a passion for fitness. Belinda and Rafi focus on operations and growth and shape the We.Fit brand experience, ensuring every detail reflects the community and energy at the core of the gym.
Our Mission
To help you become stronger, healthier, and happier.
Whether you’re stepping into CrossFit for the first time or you’re an experienced athlete, we’re here to guide you, cheer you on, and celebrate every milestone – no matter how big or small.
nd with that, We.Fit was born.
